According to an article in today’s Women Wear Daily (WWD) by Rosemary Feitelberg and Lisa Lockwood, the dress is a â€œmust-haveâ€? for fall.
â€œThe dress has been pronounced dead more times than Dracula, only to bounce back to a promising, albeit brief, lifeâ€?. But this fall, retailers say, the rebirth is for real. After a major comeback this spring/summer season, dresses are expected to keep up the momentum.
Several factors are contributing to the rejuvenation. Consumers are tired of casual attire and seem eager to present a more polished image. In addition, shoppers are taking to more streamlined silhouettes after several seasons of flowing separates. They’re also gravitating toward layering dresses over pants, skinny jeans, and leggings which stores have singled out as an important fall trend.
Michael Fink, vice president, women’s fashion director at Saks Fifth Avenue, said, “Dresses across the board, regardless of price point, have been amazing this season. Donna Karan tent dresses, which looked like they’d be a hard sell, have been great, as well as dresses by ChloÃ©, Bill Blass and Oscar de la Renta.” In the contemporary area, Fink said Saks has done well with von Furstenberg, Milly and Tracy Reese. “Anyone who did a dress, it’s selling,” he said.
Look for knit dresses and those with cinched waists, full skirts and pencil bodies, as well as shifts, minis and jersey wrapped dresses, with layering.
Could the dress be the new denim? Lord, we hope so!