The Clock Is Literally Running Out For Marshall Field’s. Second City Style Fashion Blog

August 21, 2006 • Magazine


Behold the Marshall Field’s Macy’s Clock on State

Time is running out for Marshall Field’s and many Chicagoans are none too
thrilled. Come September 9, 2006 all 62 midwest Marshall Field’s locations will become
Macy’s. You have to understand that Marshall Field’s was the last remaining
true (good) department store that was born here and to many, it’s like losing family. In fact there is even a website dedicated to the cause.

While I need to remain neutral and am a capitalist,
there is a part of me that is a little sad. Yet, there are those who are down
right ticked. The following letter was forwarded to me, written by someone I
know. You have to appreciate people who stand up for
their convictions.

21 August 2006

P.O. Box 8052
, OH 45040-8052

Mr. Terry J. Lundgren:

 Enclosed is the Macy’s Gold Star Rewards
card you sent me last week as a replacement for my Marshall Field’s Regards
card.  I have no intention of using this card because I have no intention
of ever setting foot in any Macy’s store – EVER.The Marshall
Field’s name has served this area well for more than a century.  For
Federated to ignore this and to rename Marshall Field’s, a venerated name
throughout the Upper Midwest synonymous with quality and customer service, with
Macy’s, a name associated with New York City and lower quality merchandise, is
an insult.  Keep the Macy’s name in  New York City
where it belongs.  We do not need or want a based department
store of lower quality in ,
particularly not when it comes at the expense of a cherished name.  This
has got to be one of the biggest bone headed corporate decisions in the history
of retail.  I hope my fellow Chicagoans welcome Macy’s in real Chicago style, that your stay here if brief, and by the time you leave the Windy City you are bankrupt.


So there!

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