Seems that Alabama ain’t so sweet. According to an article in today’s WWD, Project Alabama has closed after six years. Founded by Natalie Chanin and Enrico Marone-Cinzano,
the Florence, Ala., company quickly grew to be a fashion industrydarling. Project Alabama relied entirely on a
network of sewers in its home state to produce its handmade pieces.
Apparently, in recent weeks, Project Alabama was slowly cutting back staff from a pool of 150 workers in the field to 15, including office
staff. All operations will cease for the time
being. Unless they find a backer.
What was the problem? Project Alabama manufactured entirely in the US. This is an example of the struggle companies
face when trying to maintain domestic production. Chanin said,
"Manufacturing in America is a bit going against the stream. We tried
really hard to make it work. It just became very difficult, as anyone
in the textiles industry knows. Made in America is almost a misnomer at
Project Alabama was sold at Barneys, Bergdorf Goodman, Jeffrey and Ikram (in Chicago). Read More
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