Counterfeit Fashion. China Continues to Churn Out Bogus Luxury Goods. Second City Style Fashion Blog

May 1, 2007 • Fashion


This topic continues to fascinate me. Why anyone would want fake luxury goods or bogus apparel is beyond me, yet demand obviously remains high. According to a new report in today’s WWD, counterfeiting of apparel, footwear and accessories in China worsened
last year, despite pressure from the U.S. and initiatives by luxury
firms and governments to prod the Chinese to strengthen enforcement.

Even though there has been "increasing
attention from foreign governments, the Silk [Street] Market in Beijing remains the world’s most notorious market for counterfeit goods," the U.S.
Trade Representative’s office said in an annual study released Monday
on the effectiveness of intellectual property rights protection by U.S.
trading partners.

has long been the number-one source of counterfeit goods to the U.S. Counterfeit and pirated goods from China accounted for 81% of
the total value of all merchandise seized last year, with a U.S. worth
of $125.5 million, according to the Customs and Border Protection

The USTR filed its first intellectual property rights cases against
China with the World Trade Organization last month. One case focuses on
Chinese legal requirements intended to protect copyrights and
trademarks, and the other targets trademarks and barriers to trade in
movies, books, music and videos.

Travis Johnson, associate counsel of The International
AntiCounterfeiting Coalition (members include Louis Vuitton,
Gucci, Kate Spade, Chanel, Cartier and Rolex), said brand owners have
taken different approaches to a culturally ingrained piracy problem in
China that could take years to alleviate.

Read article: "Report Sees China Counterfeiting Worsen" by Kristi Ellis

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