New Flash. Paltrow Tapped for Tod’s Print Campaign.

May 20, 2008 • Celebrity Style


After filming her short-film ad for Tod’s, Gwyneth Paltrow has been tapped for the Italian accessories brand’s fall print campaign as well. After Sienna Miller‘s stint with Tod’s, they went a season without a celeb ad star, and have now upped the ante with their new spokesceleb. Gwyn’s shots will be taken in Capri by Mario Testino, and the Oscar-winning actress will play out the luxurious, outdoorsy life of a
beautiful Italian aristocrat from the heady days of the jet-set era. However, Tod’s says they won’t have too retro of a feel. They liken Paltrow to a modern Audrey Hepburn. The international campaign debuts in the U.S. in August and worldwide in September. We like!


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