Jewelry company, Bing Bang, is reported to be teaming up with retailer Urban Outfitters for a new line of affordable jewelry and accessories. The lower-priced line will be called Bee 23, and will be available exclusively at Urban Outfitters stores, as opposed to the main line’s usual boutique locations. According to fashion insiders, the company wants to reach a new customer without lowering the value of its trademark brand. Designer of Bing Bang, Anna Sheffield, is used to high end clientele like Mandy Moore, Cameron Diaz, Julianne Moore, and Uma Thurman, and high end collaborators like Phillip Lim and Marc Jacobs, so we’re interested to see her foray into mainstream retail. And we might be picking up some pieces… will you?
Source: WWDSee the Top Ten Summer 2016 Trends for Women Over 40