You might remember Phoebe Philo from Chloé. The British designer was pretty much credited for making the brand more hip several years ago (she reigned in January 2006). According to WWD, Philo has just been named new creative director of Celine and will start in October.She will present her first Celine collection next March for
the fall-winter 2009 season, with a runway debut seven months later.
“By giving her Celine, we’re giving her
a platform to express her vision,” said Pierre-Yves Roussel, chief
executive officer of LVMH’s fashion division which owns Celine. “For Celine, which is a
bit more grown-up as a brand, the fit is very good in terms of her
style, her personality and where she is in terms of her own
“In the current climate customers are looking for
something that will get them interested and excited about buying
again,” Philo told WWD. “I want to create clothes, shoes, bags and
accessories that are relevant to right now — modern, exciting designs
that women will desire and appreciate.”
Philo will succeed Ivana Omazic, a
Croatian designer tapped from Prada Group in 2005 to make Celine more
woman-friendly. Omazic herself succeeded ex-Burberry designer
Roberto Menichetti, who had a lackluster one-year collaboration at
Still, the brand has never
reclaimed the buzz of the days when Michael Kors was at the
design helm, from 1997 to 2004. Omazic will leave Celine after the
spring-summer 2009 fashion show in Paris on October 2.
Read more "Celine Taps Phoebe Philo" here.
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