According to a recent Reuters article, U.S. consumers are doing their own research to conclude if there might be trouble ahead for their favorite stores by checking to see how well-staffed the stores are as a sign of financial health in this lackluster economy.
Some consumers see fewer salespeople as omens of a retailer’s imminent demise. Such perceptions are key as retailers gear up for this year’s holiday shopping season, which can account for up to 40% of their annual revenue. Forecasters are predicting the weakest shopping season in 17 years.
More and more consumers are beginning to look at whether or not stores have enough employees working in the store, and they’re connecting the dots to say, is this store in financial trouble? Weaker store traffic in shopping malls and soaring energy prices have led many U.S. retailers to hire fewer salespeople to protect profits. But could that exacerbate their image problems?
"Retailers are trying to cut their staffing levels back because of the lower sales levels at their stores, (but) are they now feeding in to the psyche of the consumer.
Do you agree? Do you think this way?
Read "Consumers eye waning store staff levels as symptom" here.See the Top Ten Summer 2016 Trends for Women Over 40