You haven’t heard of ideeli? Where have you been? ideeli is a members only shopping community for those of us who love luxury accessories, but also love a good deal! One size fits all! Membership is by invitation only. Don’t worry, Second City Style has you covered!
Join today and be in on ideeli’s Holiday Giveaway Series – all of the items for this series are specially chosen with the winter holidays in mind, and all events in this series will run before December 22nd. These giveaways are perfect for gifting (but are also great to keep as a holiday treat for yourself!).
We love the snippets of history and stories that accompany every item up for grabs. Here is a little about what you could find if you join.
Long before Prada became the label of choice for serious fashionistas,
the Italian megabrand was just a no-fuss leather company with a knack
for sturdy shoes and suitcases. But when Mario Prada’s granddaughter,
Miuccia Prada, took over the company in 1978, she rewrote the history
books for both her family and the entire fashion industry. It all
started with a simple black nylon tote, which launched a thousand
look-alikes and ushered in the utilitarian-chic look that dominated the
1990’s. From there, Miuccia built a luxury fashion empire churning out
everything from high-tech handbags to feminine, ethereal gowns, which
are always coveted by red carpet regulars like Julianne Moore and Uma
Algerian-born Yves Saint Laurent is regarded as one of the greatest
French fashion designers of the twentieth-century. Laurent moved to
Paris and worked for Christian Dior, becoming the head designer for the
label at only twenty-one after the untimely death of the master. Backed
by this experience, Yves Saint Laurent founded his eponymous label in
1962 with partner Pierre Berge. His collections soon became famed for
their daring but elegant looks, a reputation that holds true today.
Serving Empress Eugenie de Montijo, the wife of Napoleon III (of
France), Monsieur Louis Vuitton developed an expert understanding of
what made a good traveling case. In 1854, Vuitton put this knowledge to
use, founding his eponymous brand, which specialized in traveling
trunks. The collection met with instant success and fueled the later
expansion of the brand into fashion and accessories, heralded by
today’s creative director and icon, Marc Jacobs.
Renowned for its classic French elegance and unsurpassed craftsmanship,
Chanel is an icon of luxury and style. Founded in 1910 by Gabrielle
Bonheur, more commonly known as "Coco" Chanel, the label that began as
a hat shop quickly expanded into fashion and accessories,
revolutionizing both fields. From strands of pearls to quilted
handbags, Chanel is synonymous with Parisian perfection.
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