Designer News. Jil Sander Hearts Uniqlo

March 17, 2009 • Fashion

More reason to love Uniqlo? According to WWD, Jil Sander has just signed a "design consulting agreement"
to oversee the men's and women's apparel for the fast-fashion retailer. Sander and executives from Uniqlo's parent company Fast
Retailing Co. Ltd., held a press conference Tuesday to outline the
terms of the deal.

"Some of you [have known] me since I have been engaged in fashion
but I'm not interested in the past. Let us talk today about the future. The challenge for me is to establish a premium
quality in a democratically-priced range,"
said Sander.

Although Sander will not receive an official title at the company,
the designer will take over the creative reins for all the retailer’s
products excluding accessories and children’s wear. The Japanese brand
and Sander are also working to develop a special Uniqlo collection,
bearing the designer’s minimalist look, set to be in stores for the fall season.

As we reported last week, Sander was spotted at the Première Vision
textile trade show in Paris in February, which reignited ongoing
speculation she planned to return to the fashion world.

Read WWD's "Jil Sander Takes On Design Role at Uniqlo" here

Photo: WWD

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