Make Us Over! Style Coalition’s Top Secret Before & After Photo Shoot

June 25, 2009 • Fashion

This past Monday 13 online fashion media mavens participated in a Style Coalition photo shoot and video campaign in NYC. The campaign will be released in the next weeks. For now it has to be kept top secret, but we will keep you posted. Obviously.

I can share with you some of the before and after shoots though. DEX New York not only hosted us, but provided us with our 'after' hair and makeup. I want to thank John Henry for making me look gorgeous (and applying false lashes which I can never get right!) and Naomi Porto for not only styling my hair, but convincing me to grow it a little longer.

So with out further ado…

Yes, that's me. Lauren Dimet Waters of Second City Style. And I guess it is now time to announce that I'm not just fat, I'm over 5 months pregnant. Phew, I feel much better admitting that publicly. The before shot is me with no makeup and in maternity jeans and a tee. Scary, right?

My after wardrobe:
Gown: Rosie Pope maternity (in Soho and the only decent maternity clothing I have found to date).
Shoes: You can't see my YSL Tributes under the gown, but they were there. Jewelry: The serpent bracelet is vintage. The ring is Lesley Greene. Oh and the necklace? Forever 21!

Here are some other fashion media friends you might recognize looking fierce!

Yuli Ziv from My It Things in a Tory Burch top, Rebbecca Taylor skirt and Pucci shoes. Meow!

Anne Fritz from The Jet Set Girls in a fab Tory Burch gown.

Jean Pratt of Style Observer looking ultra glam in head-to-toe Chanel.

Michelle Madhok from SheFinds rocking red!

Felicia Sullivan of her eponymous blog Felica Sullivan looking hawt in purple…obviously her color!

Julia Dinardo from Fashion Pulse Daily who is just adorable as always in floral…

There were more, but you will just have to stay tuned.

Photos by Thomas Cantley

– Lauren Dimet Waters

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4 Responses to Make Us Over! Style Coalition’s Top Secret Before & After Photo Shoot

  1. love it! Can’t wait for the video; it’s going to be HUGE!

  2. You’re the hottest thing that has happened to pregnancy since Demi!

  3. Lauren - Second City Style says:

    No Julia…I’m gonna be HUGE! Thanks Anne. You are too kind!

  4. You are the most gorgeous pregnant lady – EVER! JUST RELISH IT 🙂

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