Missoni’s Restructuring Plan Results in More Loss

November 4, 2009 • Fashion


The restructuring plan that Italian luxury house Missoni has been undergoing has claimed another position—general manager for the brand Massimo Gasparini. WWD reported that Gasparini has left the company and that his position will not be filled. “This is the final step and it was inevitable,” said CEO Vittorio Missoni,
who will retain his position as chief executive officer along with his
siblings Angela Missoni, who is also creative director of the brand, and Luca Missoni,
who is in charge of the newly founded Ottavio and Rosita Missoni
, which aims to promote and preserve the history of the
brand. To take over the area of operations that Gasparini covered, Luca will now be also responsible for production and industrial
decisions and Angela will oversee marketing and communications
with staff. “We must be quick and elastic to react to today’s changes and challenges,” Vittorio Missoni said.

Gasparini had joined Missoni in January 2007, and was responsible for setting up a new organizational
structure that streamlined the label's product offer. He made many influential moves in the company, such as shuttering the Missoni
Sport collection
. Prior to joining the company, Gasparini had
worked at Gucci Group’s watch and jewelry division and held various
positions at American Express. But recently, in an attempt to centralize its
operations and contain costs while keeping all of the 250 employees at
the Sumirago manufacturing plant
, the company let go of four
managers last month, including its director of licenses, a position created by
Gasparini. It seemed only a matter of time before Gasparini himself was cut. No word on what Gasparini's future plans are in the industry.

Article Source: WWd
Photo Source: fashionindie
-Alia Rajput

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