Youcef Nabi, president of Lancome International said, “By her remarkable personality and career, Julia Roberts is an emblematic woman of her time,” “Her exceptional talent, her radiance and her strong commitments perfectly echo Lancôme’s values. We are convinced she will embody the brand in the most sublime way possible.”
Roberts is the latest in a string of Hollywood A-listers entering the beauty realm — and one of the industry’s biggest “gets” in years. Demi Moore was signed to a similar deal with Lancôme sister brand Helena Rubinstein, as the face of its Wanted fragrance, earlier this year.
Roberts, who is said to command salaries north of $20 million for her acting projects, is in post-production on two films — Eat, Pray, Love, based on the bestselling memoir by Elizabeth Gilbert, and Valentine’s Day, directed by Garry Marshall, who also directed her in Pretty Woman. She could command a beauty salary close to her acting paydays.
—Beauty Editor, Kelley Epps WoodsSee the Top Ten Summer 2016 Trends for Women Over 40
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