Marc Jacobs Wants You to Bang FaceBook Friends

July 30, 2010 • Beauty




Today marks the day that Marc Jacobs' new fragrance for Bang hits stores. So you know that there would be a little something to celebrate its release, right?


Yesterday, the Bang FaceBook page launched and a new game called "Bang, You're It!" will be added. In the game, FaceBook users can "bang" their friends and crush them virtually. One bang player will be chosen at random each day to win a selection of prizes, including a bottle of Bang or clothing. A lucky few will even be chosen to attend a Marc Jacobs show in NYC. 


Jacobs is well aware of the (*ahem*) sexually explicit nature of using the word "bang" as the title of his new fragrance. He notes that the word does have various meanings though: “When the word ‘bang’ came to me, I liked that it was a sound and also that it felt like something was finished, done, end of story and, you know, kind of complete.” Juergen Teller, the photographer for the ad even notes, “It seemed so perfect. ‘Bang!’ there you are. ‘Bang!’ here’s the new perfume. Even the crushed-ness of the bottle sort of says ‘strength.’”


Yeah… that description with picture didn't help matters at all.


-Taneisha Jordan





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