alice + olivia by Stacey Bendet Holiday Drive Benefitting Baby Buggy®

December 1, 2010 • Events, Shopping, Yahoo


alice + olivia by Stacey Bendet plans to be giving back in a big way this Holiday season…and so can you! alice + olivia has teamed up with Baby Buggy, the New York City-based non-profit organization that provides essential gear, clothing and product to families in need, for a month-long drive at their five national retail stores. From December 1st, 2010, through December 31st, customers who bring a toy, book or package of diapers to an alice + olivia store location will receive 15% off their in-store alice + olivia purchases (not including sale and third party items).

“I’m so excited to be working with Baby Buggy this holiday season,” says alice + olivia Designer and Founder, Stacey Bendet. “From our toy drive to the makeover tour, alice + olivia believes in empowering people through creative ways. I hope our customers donate tons of product for this great organization!” 

In addition to asking alice + olivia customers to donate, Stacey, has gathered some of her friends to help spread the word about this important charity. Stacey, along with celebrities and fashionistas like Ashlee Simpson, Ali Larter, Minka Kelly, Michelle Trachtenberg, Jessica Capshaw, Elisabeth Moss, Kourtney Kardashian, Jenni Kayne, Estee Stanley, and Maria Menounos will serve as host committee for a special cocktail party on December 6th at Soho House in Los Angeles to kick-off the holiday drive. All attendees will be asked to bring donations for Baby Buggy.

Baby Buggy was founded in 2001 by Jessica Seinfeld to distribute a wide range of new and gently used essentials including cribs, strollers, clothing, diapers, and bottles. Since its inception, more than 4.4 million items, all of which are vetted for safety and utility, have been donated to families in need. Baby Buggy’s donations help to offset the high cost of providing for infants and young children at a critical stage in a family’s life.

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