Hilary Swank Designing Sporty Apparel Line

December 29, 2010 • Celebrity Style, Fashion

Hilary Swank

With her solid reputation as a toned and athletic beauty, its no surprise that when it leaked that Hilary Swank is developing a clothing line, it was also revealed that it had a sporty angle to it. Swank has reportedly been working with the DMA Designers Management Agency, developing a concept for an athletic-based apparel collection.

 DMA co-founder Marc Beckman told WWD that Swank initially thought about a T-shirt line that “provided motivation and inspiration,” but took the idea further to become a full-fledged sports and lifestyle apparel line. “Our platform is a contemporary, outdoor, athleisure brand,” Beckman said. Like the reported deal between Amar’e Stoudemire and Rachel Roy, which DMA put together, the agency and Swank are interviewing fashion designers to partner with the actress on designing the collection. At least she's attuned enough to the fashion industry to know NOT to do all the designing herself! We can't wait to see what she comes up with.

-Alia Rajput

Article Source: WWD

Photo Source: blogs.babble.com

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