The Future: Shape-Shifting Robot Models

January 20, 2011 • Shopping


Have you ever been shopping online and couldn't figure out if a certain item would fit you? You decide to order it and lo and behold, it doesn't? Wouldn't it be easier if there was something to help you gauge your size better than that standard sizing chart?

Well, FITS.ME is here to help you out. FITS.ME provides a virtual fitting room for e-commerce sites using "shape-shifting robots" to model clothes in various sizes. Co-founders Heikki Haldre and Paul Pällin have eight robot mannequins that morph into a variety of body shapes so that you know your item will fits your exact measurements.

"Our algorithm takes four minutes to work out each shape," Haldre told Wired magazine. "Until recently, we had 500 computers taking a week to calculate one body-shape. It would have taken us 130 years. Fashion might have moved on by then."

They are only using the robots on menswear now but once this trends starts picking up, I'm sure FITS.ME won't be able to keep up with the womenswear demands.

-Taneisha Jordan

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