Uber-chic online handbag retailer, ROMYGOLD, is getting a makeover! Having launched in 2009, the versatile, yet on trend styles and shapes of the ROMYGOLD handbag line has garnered attention from some of Hollywood’s most famous names such as Fergie, Selena Gomez, and Kim Kardashian and has been picked up by better boutiques nation wide such as Saks Fifth Avenue and Intermix. And now, designers Lisa Goldstein and Romy Jagid are doing a full overhaul of the website's content.
As part of a new branding image, the website will be unveil a new logo, site setup and lookbook combining chic uptown girl with downtown cool. The website will also have all new photography with fashion-forward styling to reflect ROMYGOLD's sophisticated but edgy handbags. Signature elements of the line include the ‘slash’ and ‘slit’ leather, stud, grommet and zipper detailing and knotted finishes. ROMYGOLD is one of the few lines that refuses to sacrifice style for affordability – starting their luxury line at $275 and keeping styles under $700.
"We have upgraded our website to high-fashion status with the finest photography and styling. Our new look combines the chic uptown girl, with downtown cool. We are so excited that the rebrand of ROMYGOLD matches the same sophistication and desirability that our bags have always had," Goldstein and Jagid said. The official launch of the website takes place January 25th so be sure to check out all the sleek new wares at romygold.com!
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