Hey New York! You've got some NARS coming your way. NARS cosmetics is gearing up for their first ever freestanding store, a dream founder Francois Nars has had since launching his eponymous beauty brand sixteen years ago.
Now, after years of searching for the quintessential site, Francois Nar found the perfect location in New York's West Village. With the help of Fabien Baron to bring his vision to life, Nars will officially open his first boutique at 413 Bleecker Street NYC on February 10, 2011!
Ad campaigns in and around New York City have been spotted with the new “NARS 413 BLKR” logo, an idea conceptualized with Fabien’s team at Baron & Baron. Jungle Red Lipstick, one of the first 12 lipsticks that launched NARS Cosmetics, provides the black-and-white logo with a bold pop of color, a color scheme that will also be seen within the boutique.
So make a mental list of all your NARS favorites and head on over to the first ever freestanding boutique, opening in NYC on February 10. For more information, check out the NARS Facebook page.
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