Gap Tries Out a New Bartering System

May 19, 2011 • Fashion for the Masses, Sales/Discounts

What’s the deal with this “Say Your Price” nonsense?

The Gap has launched a new website called “Say Your Price” where shoppers can make their best offers on new women’s apparel styles. If the Gap agrees with the offer, customers can print out a coupon and go get the item from a Gap store.

The Frisky attempted to see how this negotiation would work. “[A] U-neck stripe tee retails for $19.95 and I offered $16. Gap My Price came back with an offer of $19. Then I offered $18. Gap My Price then said the final offer was $19. So … I could save a whopping 95 cents by clicking on their website a bunch of times?

So,… will people just be making outrageous prices for new items? 57 cents for new jeans, $1 for a new top? And if that’s the case and the Gap only wants a small discount per item, why can’t they just put the item on sale to begin with?

-Taneisha Jordan

Photo: Racked

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