Beauty Buzz. Liya Kebede Announced as Newest Face of Loreal Paris

June 22, 2011 • Beauty, Fashion Blog

Liya Kebede

Liya Kebede, international model, actress and entrepreneur, has been confirmed as the latest global brand ambassador for Loreal Paris. “A strong, inspiring woman and true humanitarian, we are proud to welcome Liya into the L’Oréal Paris family,” the beauty company announced. Liya joins the ranks of glamorous Loreal Paris faces, including Gwen Stefani, Jennifer Lopez, Julianna Margulies, Freida Pinto and Andie MacDowell.

Liya left her Ethiopian hometown at the age of 18 to pursue a modeling career in France, where she quickly made a name for herself working with top designers and gracing the pages of international fashion magazines. While she remains a key figure in the modeling world, her talent extends to the film industry, including acting roles in The Good Shepherd and Desert Flower. Liya is also passionate about humanitarian causes. As a mother, she is an advocate for mothers and children across the world, dedicating extensive efforts to maternal, neonatal and infant healthcare. In 2005, she was nominated as a Goodwill Ambassador for the World Health Organization (WHO) and soon after, established the Liya Kebede Foundation to raise money and provide healthcare material for Durame Hospital in Ethiopia. Liya’s passion for giving back also led to the creation of her charitable clothing line, Lemlem.

Demonstrating stunning beauty inside and out, Liya fully represents the Loreal Paris philosophy and is a notable pick for the new brand ambassador. Congratulations Liya!

-Alia Rajput

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