Beauty Brand to Buy: MAKE UP FOR EVER

June 23, 2011 • Beauty, Fashion Blog

Last summer, while working on a photo shoot, I met a talented makeup artist who made his craft look effortless. The models were gorgeous to begin with, but something about his makeup selection seemed extra special. Intrigued, I asked him what was his favorite makeup brand. He matter-of-factly told me, “MAKE UP FOR EVER, which I personally prefer to MAC.” He went on to explain that the “quality and color selection is the best.” For someone of his caliber to favor a lesser known brand, I was dying to try MUFE. (MAKE UP FOR EVER). The makeup was stunning on the models, but of course it would be!

The true test? How would this brand work for an average girl like myself?

After trying out the line, I was hooked. I fell in love with everything from their concealer to lipsticks! If you are looking for a full line of beauty products offering a vast shade selection, products that last all day and natural looking makeup that won’t cake-up, look no further then MAKE UP FOR EVER.

My favorites from MUFE:

1. MAKE UP FOR EVER Aqua Eyes, $18

MAKE UP FOR EVER’S Aqua Eyes Waterproof Eyeliners withstand all sorts of long, sizzling summer day water activities. This long lasting formula comes in a bevy of rich jewel tones, available in pretty pigments such as Iridescent Navy Blue, Shimmering Plum, or my favorite, Bronze Green.

2. MAKE UP FOR EVER Rouge Artist Intense Lipsticks, $19

After purchasing my first lipstick by Make Up For Ever, I’m hooked on adding a pop of color to my lips! The beauty about Make Up For Ever lipsticks? Its staying-power.  With an abundance of colors to choose from, I found shade #30, which suits me for day or evening.

3. MAKE UP FOR EVER Lash Fibers, $20

Curling eyelashes and accumulating countless coats of mascara requires lots of time and effort. After applying just a few coats of lash primer before mascara my lashes looked long, luscious, and thick! It’s a go-to-product for any girl who wants instant results, creating a dramatic look suitable for day or night.

4. MAKE UP FOR EVER Full Cover Concealer, $30

Before discovering MUFE’s Full Cover Concealer, it seemed nearly impossible to find a natural looking, long-lasting formula that effectively covered dark circles. If you are running on only a few hours of sleep or just want to appear fresh as a daisy, this lasting concealer banishes even the darkest under eye circles.

5. MAKE UP FOR EVER Aqua Cream, $22

Cream eye shadows often get a bad rap, always creasing and appearing greasy within minutes of application. Aqua Cream provides intense, smoldering color with a single swipe. Not only does this product work wonders on the eyes, but does triple duty highlighting cheeks and lips!

—Elise Ford

Photo Layout: Elise Ford


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