Bethenny Frankel Just a Few Million Short
If you thought it was odd that a New York housewife was the #3 female entertainment earner after Oprah Winfrey and Lady GaGa, your suspicions were not alone. Forbes magazine is looking into its recent ranking of entertainment’s highest-earning women after reports that Bethenny Frankel made many millions less than originally thought for the sale of her Skinnygirl brand. Forbes said Frankel “recently sold her Skinnygirl Margarita mix to Fortune Brands for an estimated $100 million.” But press reports yesterday said that a quarterly filing in August revealed Fortune paid just $8.1 million. A source said Forbes is “taking this very seriously” and “looking into it.” Reps for Forbes and Frankel did not get back to us.
Great Baubles for ‘The Great Gatsby’
Tiffany & Co. is partnering with Warner Bros. Pictures and Bazmark to be the fine jeweler for Baz Luhrmann’s newest film, “The Great Gatsby,” which he is currently filming. “It’s a natural role for Tiffany,” Jon King, the jeweler’s executive vice president, told WWD. “Tiffany was certainly part of this era. The brand was at the center of the parties of the rich and famous.” The film will feature stars Leonardo DiCaprio, Carey Mulligan, Tobey Maguire and Isla Fisher decked out in period jewels inspired by Tiffany’s archives.
According to King, Luhrmann and production designer Catherine Martin approached the jeweler about a year ago for the collaboration. From there, Tiffany created one-of-a-kind platinum and diamond-encrusted bracelets, rings, headpieces and long pearl necklaces.
Publishers Excited About Tablets
The Kindle Fire have made publishers, especially Hearst, excited for magazines again. “We are as excited as we can be for the Kindle Fire,” said Hearst Magazines president David Carey. “There’s going to be this fantastic trade war between Barnes & Noble and Amazon and Apple that’s going to be an enormous benefit for the magazine industry. These are people bringing out better devices that are used to consume our content at lower prices.”
“When the iPad came out, we thought, ‘This was the ultimate device,’” he said. “All of our content had to go through the iPad. The screen is so good, the ads look so good, it’s a little computer that can do everything… It taught us that there are two kinds of consumers of tablet media: Those who want their video of Oprah and want every page to be interactive. But the replica market is potentially far bigger where portability of content is the key benefit and not the enhanced features. The economics for us out of that part of the business is far better.”
Carey told WWD last week that Hearst will bring in at least $10 million in e-subscriptions by next summer. Condé Nast president Bob Sauerberg said the company would bring in $15 million through tablet subscriptions and advertising by the end of this year.