Sigerson Morrison Returns
After a short hiatus, Sigerson Morrison is back with a whole new look. Users have been treated to a countdown to the Spring 2012 collection release date. It also directs customers to the online home of Sigerson Morrison’s contemporary counterpart, Belle by Sigerson Morrison, which has since occupied the brand’s freestanding store on Prince Street in New York City. This all comes on the heels of Kari Sigerson and Miranda Morrison, creators of the 21-year-old footwear brand that was acquired by Marc Fisher Footwear in 2006, exiting the company last March. According to industry sources, the fall 2011 collection — the last one designed by the duo — failed to get traction from department stores and was never produced.
The new range retails from $295 to $495 and is 30 percent less from the previous entry price point of $395. “The reaction to our pre-fall collection was very positive, from both retailers and editors alike. The high caliber of quality and design, in conjunction with disciplined price points, very much invigorated the conversation people are having about Sigerson Morrison,” said Susan Itzkowitz, president of Marc Fisher Footwear.
Hudson Bay Grabs Lord & Taylor
Hudson’s Bay Company, the Canadian retail conglomerate, has completed its acquisition of Lord & Taylor, leading to a reorganization of the management of The Bay and Lord & Taylor stores and the departure of L&T’s president and chief executive Brendan Hoffman. Hoffman is the leading candidate for the CEO position at Bon Ton, based in York, Pa., according to sources.
Previously, Hudson’s Bay Company and Lord & Taylor were affiliates under the Hudson’s Bay Trading Company umbrella, which has been dissolved. Now Hudson’s Bay Company will operate The Bay and Lord & Taylor. As part of the transaction, Hudson’s Bay Company invested $427 million in Lord & Taylor, which used the proceeds entirely to reduce corporate debt.
KCD Makes New Digital Platforms for NYFW
KCD, the production and public relations firm, will launch a new digital platform for runway shows during New York Fashion Week in February. The site, at Digitalfashionshows.com, will provide designers with a central hub to stage online shows via pretaped segments. The user-friendly interface is intended to provide a time-efficient tool for press and retailers to view shows during an increasingly demanding, cluttered and drawn-out show season.
“Our goal is to establish a significant viable alternative to live runway shows and a way for editors and buyers to experience fashion shows in a new way,” said Ed Filipowski, co-president of KCD. “With the sheer volume of shows and the speed the industry is moving, we have to find new ways to do our jobs. It’s the way of the modern world.” KCD will introduce the site with the relaunched ICB collection, which is designed by Prabal Gurung. The show will go online at 11:30 a.m. on Feb. 15 and will be viewable on a computer, tablet or mobile phone. Like a traditional fashion show, the virtual version is by invite only and viewers must log on with a password.
– Taneisha Jordan
Source & Photo: WWDSee the Top Ten Summer 2016 Trends for Women Over 40
Tags: Belle by Sigerson Morrison, Brendan Hoffman, Digitalfashionshows.com, Ed Filipowski, Fashion Headlines, Hudson Bay Co., ICB collection, Kari Sigerson, KCD, Lord & Taylor, Marc Fisher Footwear, Miranda Morrison, Prabal Gurung, Sigerson Morrison, Susan Itzkowitz