Louis Vuitton’s Permanent “Hangover”
A New York federal judge on Friday dismissed Louis Vuitton’s case against Warner Bros. Entertainment Inc. over the use of counterfeit luggage in “The Hangover Part II.” In its complaint, which was filed in December, Louis Vuitton, a division of LVMH Moët Hennessy Louis Vuitton, said that the movie studio knowingly used fake bags made by Diophy, a group of U.S. and Chinese companies peddling knockoffs.
Calling Louis Vuitton’s allegations “not plausible” or “particularly compelling,” presiding judge Andrew Carter threw out the lawsuit, which claimed that Warner Bros. ignored its pleas to not use fake bags in the comedy’s airport scene. Louis Vuitton had originally asked for profits from the film, which grossed roughly $580 million, and triple damages, as well as the destruction of all copies of “The Hangover Part II,” along with promotional materials that include the airport scene with the fake bag. The judge didn’t award any damages.
W Magazine Gets First Pin
W Magazine has a history of fostering new photography talent in the pages of the magazine, and now it will try to do so online. The site has just launched a photography network that will give contributors such as Candice Lake, Craig Arend, Adam Katz Sinding and Phill Taylor the ability to instantaneously upload nearly 100 original images daily. “We wanted to make it as easy as we can for these photographers,” said online director Christina Caldwell. To drive social engagement, a Pinterest “Pin It” icon has been installed, so visitors can post street-style images to their personal inspiration boards. To date, W is the only Condé Nast title to have a Pin It icon on its site.
Later this summer, W editors will build on this new feature by making select street-style fashion items from the current season available for purchase online. In some cases, advertising will be sold not only for wmagazine.com but will also appear on the blogs of select photographers. “This will be a huge drive in social engagement for us and for all the photographers,” Caldwell said.
No Love for Gisele
Top male model David Gandy must be the only man who doesn’t want to work with Brazilian supermodel Gisele Bundchen. “I don’t get on with Gisele,” admitted Gandy, best known for his stint as the guy in the white swimsuit briefs for the Dolce & Gabbana Light Blue fragrance ads. “We don’t see eye to eye, we argue and we don’t enjoy working with each other,” Gandy said, adding he’s “not going to get on with anyone who takes it for granted or thinks they’re something special.”