Lady Gaga Launches ‘FAME’ The Fragrance Trailer

August 15, 2012 • Beauty, Celebrity Style, Fashion Blog

The official trailer for the film Lady Gaga created with director Steven Klein for her fragrance Lady Gaga Fame launched yesterday on The full film is expected to debut later this month.

Grammy Award-winning, multi-platinum artist Lady Gaga will release her first fragrance, LADY GAGA FAME, in September 2012. Released through the Gaga’s own Haus Laboratories in association with Coty, her first ever fragrance is the latest breakthrough expression of her creativity.

LADY GAGA FAME is the first ever black Eau de Parfum that sprays clear and becomes invisible once airborne. The black-to-clear fragrance is a fantastic innovation of patent pending fluid technology, exclusively launched with LADY GAGA FAME. Gaga collaborated with fashion industry legends in the creation of LADY GAGA FAME: the bottle was designed in collaboration with Nick Knight, and the ad campaign was directed and photographed by Steven Klein.

The scent is built around three main accords: dark, sensual and light. The dark accord was inspired by Belladonna, the deadly nightshade possessed by haunted beauties since the 18th century. From this darkness, the fragrance evolves to a sensual accord of opulence, a fusion of dripping honey, saffron and apricot nectar. And lastly, the light accord whispers magnificence. The rich floral layer of crushed Tiger Orchid & Jasmine Sambac embodies timeless beauty. The accords work together to create a fragrance of floral and fruity elements, with the star ingredient inspired by Belladonna leveling out the whole fragrance and giving LADY GAGA FAME its signature as a scent.

– Selicia A. Walker

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2 Responses to Lady Gaga Launches ‘FAME’ The Fragrance Trailer

  1. Fashion Bags says:

    Amazing. Gaga is awesome.

  2. Wonderful. One talented lady.

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