Beauty Has Arrived at Net-A-Porter

March 20, 2013 • Beauty, Fashion Blog


Beauty has officially arrived at Net-A-Porter! Starting today, the chic customers of Net-A-Porter will be able to purchase high end beauty brands and products from the website both here in America and worldwide.  Alison Loehnis, Managing Director of NET-A-PORTER, on the addition of beauty to the site:

“We have long featured beauty in our online magazine and have ramped it up recently with more dedicated features and the appointment of regular video columnists. We consider it a unique differentiator to be able to merchandise beauty and fashion together and educate our visitors not only on which bag or shoe to buy to get the look, but the nail polish and lipstick as well. The impulse to shop from the page applies to beauty as it does to fashion and now our customers can do both at one destination.” 

The curated group of 11 brands includes Chantecaille, Natura Bissé, Aesop, Le Metier de Beaute, 3 LAB, Beauty Works West, Philip B, Joya, Ilia, Sarah Chapman and James Read. Make-up, fragrance, nail polish, and hair and skin products from niche and established labels will be added every week!

– Claire Mykrantz

Image: Net-A-Porter



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