Shop For A Cause At FAB(RED) Pop-Up Shop

June 7, 2013 • Fashion Blog, Shopping


(RED), a campaign to fight aids, is giving shoppers new opportunities to to contribute to their cause this June.

Fab and (RED) have teamed up to create a Pop-Up store featured on from June 1-10 to benefit those fighting AIDS. The store presents their infamous red and white color scheme, presenting products from partners FEED, Beats by Dr. Dre, Bugaboo, and more.

Fab and (RED) have also collaborated on a collection of limited edition T-shirts and tote bags featuring whimsical slogans such as ado(RED) and unp(RED)ictable. Each item is priced at $25, and every purchase could provide those in need with up to 11 days of medication. Is there a better reason to shop?

Shoppers can also head to Bed Bath & Beyond stores nationwide and online to purchase $25 (BED BATH AND BEYOND) RED gift cards – for every gift card purchase, Bed Bath & Beyond will donate $1 to the Global Fund to fight HIV/AIDS. The cards are (RED)eemable at Bed Bath & Beyond stores across the country and on their website.

(RED) is also joining HEAD Tennis to create a special edition bag collection. 40% of each HEAD(PRODUCT)RED backpack or raquet bag purchase will go to the Global Fund. To show their support, HEAD’s world’s best tennis players are using the raquet bag while on the court during the French Open Grand Slam Tournament in Paris. And, tennis stars including Maria Sharapova and Andy Murray are featured in a new video packing their favorite items into one very special (HEAD)RED bag.

From June 1-10, going to the movies is another easy way to contribute to the fight against aids. AMC is partnering with (RED) to donate 40 cents of each movie ticket sold to the Global Fund – they plan to raise up to $100,000 for the cause.

Visit (RED) today.

– Tanisha Wallis

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