A little over a year ago, while I was traveling to my hometown for a reunion of all things, my makeup bag somehow fell out of my diaper bag on the plane. Considering I was traveling with a 3 and 1 year-old at the time this should not have been a surprise. However, all of the makeup I count on having at my fingertips was missing and I was completely lost. The closest department store to where I grew up is about a half hour away and I had no idea how soon I would make it there so I had to rely on the local CVS. Problem was I knew so little about drugstore makeup – I was like a bull in a china shop. I literally stood in front of the concealers for an hour! I had no idea what I was doing. My makeup snobbiness was doing me no favors. So I blindly threw a ton of products in my basket and checked out having spent about $150! Don’t worry. I returned more than half of it (unused) the next day and made myself a promise that when I got back to NYC I was going to make it my mission to find the best makeup the drugstore has to offer. Here is what I have found;
1. CoverGirl Outlast 3 in 1 Foundation, $7.79
I was introduced to this foundation last spring and to be honest, I love it almost as much as my beloved Armani foundation and that’s saying something! CoverGirl Outlast 3 in 1 Foundation is not oily, light as air, covers flawlessly and lasts all day! A true winner!
Last year I tested about a gazillion BB Creams and while this one was not released yet I have since tried it and have to say, it’s better than many of the high-end, luxury BB creams I tried. Pond’s Luminous Finish BB+ cream is formulated with a breakthrough Tone Perfecting Complex and gives you luminous coverage instantly plus after time it reduces visible dark spots. I have been using this daily since I received it and mix a bit of my Dermalogica Booster SPF 50 and wear it as a primer. I just love it.
I had forgotten about this product until one of our readers had reminded me about it. This silky, lightweight formula glides onto skin and minimizes the look of pores and fine lines thereby making your skin’s texture almost flawless instantly! Good for all skin-types it creates the perfect matte palette for the rest of your makeup and lasts all day! Use as a primer and see what I mean.
4. CoverGirl Olay Concealer Balm Stick, $7.89
This was one item I desperately needed and had no idea what I was doing at the drugstore. So I made it my mission to find the ultimate drugstore concealer….and here it is! This concealer doesn’t tug at your skin and covers beautifully.
There is a reason this lip liner is a cult favorite. It is the one drugstore beauty item I knew to buy because I have been using it for years! In fact I have turned many friends on to this ‘spice’ lip liner.
Another dollar well spent! This liner is super hydrating, has staying power and does not feather! Use alone with a bit of gloss.
7. Revlon Super Lustrous Lipstick, $6.99
Revlon not only makes some of the best colors in lipsticks, but the best feeling and they are long-lasting. You can’t go wrong with Revlon and this formula is my favorite right now. I have an affinity for this brand since when I was a young I wanted to either work for Revlon naming lipsticks and polishes (come on ‘Cherries in the Snow’ was brilliant) or be a Solid Gold Dancer.
8. Revlon Photo Ready Cream Blush, $12.99
If you are a cream blush kind of gal, which I’m not, you will love these. The color looks a little scary in the pot, but it goes on much lighter and is buildable. Photochromatic pigments bend and reflect light to provide cheeks with a beautiful glow. I felt like a little went a long way, but I have a light touch when it comes to blush. I tried the color FLUSHED and it lived up to it’s name.
9. Milani Baked Powder Blush, $7.49
Don’t let the looks of this blush scare you. I promise it does not go on as shimmery as it looks. I too was hesitant, but I assure you it applies one even color.
10. L’Oréal Colour Riche Eye Shadow, $7.95
I love this eye shadow for the simple reason that it’s idiot proof! Trust me. The colors are all coordinated and laid out exactly like they should be applied. They also come in a HUGE variety so if you toss a couple in your basket (one for day and one for night) you will be all set. I also appreciate that the color combinations can be a bit unexpected, getting me to step a bit outside my comfort zone…which at times I need. Granted I was asked to try this product, but nobody said I had to finish it and buy more! That says something.
11. Revlon ColorStay Smoky EyeShadow Stick, $8.99
If you are inept at creating a killer smokey eye (like me), this cream eye shadow stick is a God-send. I was a little apprehensive about cream eye shadow, but when I saw this product come out I had to buy one. Then I saw how easy it was to use and perfect, I ran out and bought other colors!
Even if you are not adept with using liquid liner, this one makes application easier. I should know. I can never get my eyes to match when I try to do a cat eye. This liner makes it easier.
A liquid liner that thinks it’s a pencil? Or is it visa versa. Brilliant!
14. Rimmel London Soft Kohl Kajal Eye Pencil, $3.99
The color selection of this collection of kohl liners is impressive. Especially when you consider the price. Then when you realize how blendable and smudgeable they are, you will question why you ever spent $17 on a kohl liner before.
15. Rimmel London Professional Eyebrow Pencil, $3.99
The sheer fact this pencil blends well and comes with a brush on the cap for $3.99 is amazing. Done and done!
This is a great blotting powder and won’t look cakey. Just make sure to use a brush and not the sponge that comes with it. Also, I would not recommend it for darker skin tones.
17. Physicians Formula Youthful Wear Powder, $11.16
Now I’m not going to agree this powder makes me look 10 years younger instantly. Maybe 7! It doesn’t settle into fine lines (not that I have any) and lasts pretty much all day. It evens out skin tone and when used over my foundation makes my skin look flawless.
–Lauren Dimet Waters
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Tags: Brandywine 666, CoverGirl Olay Concealer Balm Stick, CoverGirl Outlast 3 in 1 Foundation, Drugstore Makeup, E.L.F. Essential Feather Proof Moisturizing Lip Liner, E.L.F. Studio Translucent Matifying Powder, L'OrÃ©al Colour Riche Eye Shadow, L'OrÃ©al Paris Studio Secrets Pro Extra Intense Liquid Pencil Eyeliner, Maybelline Eye Studio Master Precise Ink Pen Eyeliner, Milani Baked Powder Blush, Physicians Formula Youthful Wear Powder, Pond's Luminous Finish BB+ Cream With Tone Perfecting Complex, Revlon ColorStay Smoky EyeShadow Stick, Revlon Cream Blush, Revlon Super Lustrous Lipstick, Rimmel London Professional Eyebrow Pencil, Rimmel London Soft Kohl Kajal Eye Pencil, Second City Style's Top Drugstore Makeup Picks, Studio Secrets Professional Secret No.1 Magic Perfecting Base, The Best Drugstore Makeup, Wet n Wild Color Icon Liner Lip Pencil