Salvatore Ferragamo Fall Campaign

June 24, 2014 • Fashion, Fashion Blog

Salvatore Ferragamo Fall Campaign

Creative director Massimiliano Giornetti tapped Mert Alas and Marcus Piggott for Salvatore Ferragamo’s fall campaign. The new ad campaign also marks a departure for the brand, instead of relying on a single model, the images feature a group of models. Poising against a surreal natural backdrop of bright blue flowers and a violet sky are Suvi Koponen, Mariacarla Boscono, Amanda Murphy, Felix Hermans and Jason Anthony. Also making the ad are Ferragamo’s Fiamma handbags in black crocodile and calfskin. The campaign is due to make its big appearance this month.

–Rachel Bogo

Source: WWD

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