Coach Debuts Fall Campaign
Coach is continuing to revamp its brand image and has unveiled its latest campaign. It showcases Stuart Vevers’ debut ready-to-wear collection and features images shot by Steven Meisel and Joel Sternfeld. “It was important that it felt true to the spirit of the new Coach girl, but even more importantly was for people to sense a change,” said Vevers. There was a switch up with the models as well; the new faces of Coach are Lexi Boling, Leona Binx Walton, Vanessa Mood, Harleth Kuusik, Gracie Van Gastel, Issa Lus and David Alexander Flinn. The brand also tapped stylist Karl Templer, art director Fabien Baron, make-up artist Pat McGrath and hairstylist Guido Palau for the shoot. This is the first advertising campaign under the creative direction of Vevers.
Calvin Klein and Mytheresa.com’s Collaboration
Calvin Klein and Mytheresa.com are set to launch a limited edition women’s capsule collection. Called “Calvin Klein Jeans x Mytheresa.com The Re-Issue Project,” it will be sold exclusively on Mytheresa.com starting Wednesday. The capsule features modernized versions of nine of the brand’s most iconic pieces. Designed by global creative director Kevin Carrigan, the collection includes tops, sweatshirts, high-waist and low-rise jeans, overalls, denim shirts, jackets and high-waist shorts. “This Calvin Klein Jeans capsule is all about a nostalgia for the Nineties and that whole look feeling very right again. It now feels like the perfect time to reissue the brand’s iconic hits to a new generation,” Carrigan said. The face of the collection is model Lottie Moss, half-sister of longtime Calvin Klein muse Kate Moss.
Condé Nast Britain Launching Publishing Service
Condé Nast is planning the launch of Condé Nast Portrait, a UK-based multimedia publishing service. Debuting in August, the company will offer clients digital projects, hand-finished books and high-quality magazines. In a statement, Portrait said it will tap into “the finest photographers, stylists, editors, film-makers and archive, creating a very personal story in the unparalleled Condé Nast style.”
– Claire Mykrantz
Source: WWD, WSJ
Image: CoachSee the Top Ten Summer 2016 Trends for Women Over 40
Tags: Calvin Klein Jeans x Mytheresa.com, Claire Mykrantz, Coach's Fall Campaign, Condé Nast Portrait, Condé Nast UK, David Alexander Flinn, Gracie Van Gastel, Harleth Kuusik, Issa Lus, Leona Binx Walton, Lexi Boling, Lottie Moss, models, Stuart Vevers Coach, Vanessa Mood, WWD