Sassoon’s NYC Exclusive Fall Beauty Event

August 7, 2014 • Beauty, Fashion Blog

Sassoon New York, Sassoon Salon

Carol and I are both Sassoon loyalists. We have been for the past (wow) almost 9 years! Carol still goes in Chicago and I started in Chicago and have been going for both color and cut in NYC since I moved here 7 years ago. So  now many of my blogger peers and friends got to see first-hand, why Second City Style loves them so. This past Tuesday evening I attended Sassoon’s Exclusive Fall Beauty Event with about 30 other fashion and beauty influencers to receive some of Sassoon’s stellar services and to preview Sassoon’s AW14 collection, called Optica.

Sassoon-Optica AW-14-

Sassoon Optica-AW-14

Thankfully, Hamid colored my hair about 3 weeks ago, but I didn’t have time for Michael to cut my hair, so I was in need of a trim. I had no idea my hair looked so awful when I walked in. I had been running around all day and the heat and humidity did a number which I was apparently oblivious to.

Lauren Dimet Waters Before at Sassoon Beauty Event

I ran into Sassoon looking like this!

Hair salon cupcakes, Blow dryer cupcakes, hairbrush cupcakes

Pass go! I had to ignore these adorable cupcakes. Fashion week is coming soon.

Sassoon Salon, Bloggers getting Hair styling,  tweeting

A typical scene at an influencer event. It makes me smile.

Wavy Hair Close up

Thought this was a cool shot of my wet hair. I’m pretty sure it’s mine. It is right?

Julia DiNardo, Fashion Pulse Daily, Sassoon New York

My bud Julia DiNardo of Fashion Pulse Daily going for some bang action.

Lauren Dimet Waters, Hair styling, Pasha Rice, Sassoon New York

Getting styled by Pasha Rice after receiving a trim

Lauren Dimet Water

Almost ready for prime time.

Lauren Dimet Waters, Sassoon New York

Ta da! Feeling much better!

Let’s see how others looked:

Felicia Walker Benson of This That Beauty

The gorgeous Felicia Walker Benson of This That Beauty who gave birth to MY equally as gorgeous daughter Phoebe.

Anne Fritz Linval from Jet Set Girls

Anne Fritz Linval from Jet Set Girls looks a-mazing, as always.

Dina Fierro of Eye 4 Style, French Girl Bangs

Dina Fierro of Eye 4 Style who requested and apparently got her signature “French Girl Bangs”

Julia DiNardo, side swept bangs

DiNardo with her new side swept bangs XOXO

Bryce Gruber of The Luxury Spot, Long hair

Bryce Gruber of The Luxury Spot has the most enviable hair! Word.


Thanks Sassoon!


– Lauren Dimet Waters

Photo credit: Natalie Poette

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