Sarah Jessica Parker for Jordache Jeans
This fashion icon shows no signs of slowing down. Sarah Jessica Parker was explained by Jordache president Liz Berlinger as “an iconic celebrity with an iconic brand” when she was chosen to be the new face for the Jordache Look Collection and the Jordache Collection. She will appear in ads in Walmart, as well as in-store and across the brand’s social media, rocking their classic Seventies and Eighties inspired high rise and straight-leg silhouettes. Parker said the brand “has a rich history and I’ve been a fan of Jordache for many years.” The collection will be available on walmart.com starting in mid-July.
Nars and Steven Klein Collaboration
Following in the footsteps of Guy Bourdin and Andy Warhol, Steven Klein will be featured in a collaboration with François Nars this fall. They celebrated with a cocktail event and artistic installation in Yonkers, NY at the famous Alder Manor. “Knowing Steven and his work, I thought, let’s do a collection around his art, because photography really is an art,” Nars said. Some of the notable attendees included Alexander Wang, Anna Ewers, Amanda Lepore and Coco Rocha.
P&G’s Goldman-Led Beauty Auction Final Bids
Bids in the second and final round of a Goldman Sachs-run auction for a large part of the P&G’s beauty business came in on Monday. Hair-care, cosmetics and fragrances brands are all on the block and could be sold in deals valuing the combined businesses at more than $10 billion. Henkel AG & Co. and Coty Inc. were among the strategic acquirers vying for pieces of the portfolio, while the private equity companies in the mix included KKR & Co., Warburg Pincus and Clayton Dubilier & Rice. according to WWD sources. Coty turned in bids for the company’s fragrance business, which could fetch $2 billion, and the cosmetics business, valued at around $3 billion. Warburg is also said to be looking at the cosmetics and fragrance units, while Clayton Dubilier & Rice is in the running for the cosmetics operations, which includes Cover Girl and Max Factor. Also, bankers said Revlon has been looking at P&G’s color and skin-care businesses, but it is not clear whether the company submitted a bid.
– Amy Donkel
Source& Photo: WWD
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