Second City Style is a high fashion, high energy digital magazine for and by stylishly savvy women. SCS was originally created from hundreds of surveys completed by women just like you, providing invaluable feedback on everything from how to wear the latest accessories to where you can find the hottest trends and so much more.
Second City Style provides readers a resource for fashion and beauty news for the Chicago area.
Published by Editor-in-Chief, Lauren Dimet Waters and Managing Editor, Carol Calacci, Second City Style is a consumer-driven publication. This invaluable feedback provides a one-on-one relationship with women 30-50 that inform each editorial choice.
*Please Note: We have offices in both NYC & Chicago and cover events in both cities.
Please direct press and marketing inquiries to:
Chicago Mailing Address:
Second City Style, Ltd
415 N Aberdeen Street
Chicago, IL 60642
New York City Mailing Address:
Second City Style, Ltd.
c/o Lauren Dimet Waters
6 Annette Dr.
Port Washington, NY 11050
The Second City Style Manifesto
We believe that when it comes to fashion and beauty, women should always surround themselves with luxury.
We believe whatever the age, women should never ever settle for less.
We believe life’s luxuries do not necessarily require breaking the bank.
We believe just because a woman is no longer 30 and has kids, she is still important.
We believe that just as Mom jeans are never a good idea, neither is sacrificing comfort for style (well usually).
We believe women can still wear the hottest trends as long as they don’t over power her.
We believe if you are 48 and still have great legs, you should wear a mini skirt…as long as it’s tasteful.
We believe a woman should always splurge on accessories, seasonless apparel, beauty products, hair cuts & color and jewelry.
We believe women should not spend a lot of money on fashions that won’t last a second season.
We believe it’s never too late to have it all.
MOST OF ALL, we believe in…Attainable Luxury
Meet the Second City Style Team
Lauren Dimet Waters, Editor-In-Chief (NYC)
With an admitted addiction to clothes, Lauren was destined for a career in fashion. Originally attending the Prince Retail Program at Simmons College, Lauren continued her studies at John Hopkins University, where she earned her MBA. While attending school, Lauren, was able to work her way up through the retail industry, eventually becoming a retail marketer. As such, Lauren was on constant demand for her creative and innovative approaches from some of the biggest names in the business.
Lauren recently moved from Chicago to New York where she can keep tabs on the New York fashion industry. It is here, however, at Second City Style, where Lauren looks forward to sharing her experiences and fashionable finds, while creating an environment where women can come and share their insights in today’s hottest trends.
Favorite Designers: Tom Ford, Narciso Rodriguez, Lanvin, YSL (Jury is still out on SL) & Helmut Lang
Carol Calacci, Managing Editor (Chicago)
Having earned a Bachelor’s in Fine Arts from the University of Illinois, and Accessory Design at the School of the Art Institute, Carol went on to use her creative abilities in designing and selling a chic line of leather handbags, belts and tops inspired by Tom Ford for Gucci.
As an accomplished graphic artist Carol had opportunities to work as a designer and art director for Chicago advertising agencies and has found success as a principal in the design firm, Parameter Design. At Parameter Design Carol has been able to work with national retail brands such as Target and HartMarx, as well as Chicago-area boutiques. Because of her work with these boutiques, she has become strongly supportive of local businesses.
Favorite Designers: 3.1 Philip Lim, Haider Ackermann, Derek Lam, Gucci and Lanvin
Jeannine Benoit Adams, Columnist, What To Wear Wednesdays
Jeannine Benoit Adams knows fashion. As founder and chief stylist at Ready Pretty – a personal shopping service for all women – Jeannine has been helping women look and feel their best with the right clothing for years. As a fashion writer and former NBC 5 style correspondent Jeannine’s been sharing style tips, hacks, and how-to-wear-its for more than a decade. She’s got the ability to mix high and low budget pieces and is always on the hunt for a great fashion deal. Follow her as she answers your toughest style questions on What to Wear Wednesdays!
Ensemble staples: Great denim, loose neutral tees, rockstud heels, a perfectly fitted blazer and a go-to, statement-making dress.
Alia Rajput, Senior Fashion Editor, Columnist
Alia Rajput has always been inspired by the diversity of her surroundings. While attending public school in Chicago she put together her own eclectic style, even if it meant crushed velvet and Manic Panic. Having shed the need to stand out by looking crazy fairly early, she focused on looking polished and well dressed. She finished a degree in Communications and Education with a concentration in English from Depaul, making her way through the ranks of the Chicago retail scene to support her habit of designer labels and fashion mags. Alia has lived and studied in New Orleans, Boston, Southern France, Thailand and India, experiencing a broader spectrum of style. Now back in Chicago, she spends her time tackling the explosive fashion scene from the underground to the mainstream and works endlessly on her growing collection of leather handbags and DVF dressses.
Favorite Designers: Thakoon, Rodarte, Marni, Zac Posen, Chloe
Taneisha Jordan, Fashion Editor, Columnist (Chicago)
After attending Dominican University for degrees in both Communications of Arts and Sciences and Journalism in River Forest, Taneisha made it her mission to inform the world of their incredulous fashion faux paus and wardrobe missteps. This in turn, lead to her taking several employment positions in retail to help establish and refine her sense of style, as well as her quick and witty repartee. Taneisha has also taken the time to establish her closet from just a few basic Wal-Mart items to a respectable wardrobe of Helmut Lang, Kate Spade, Marc Jacobs, Forever 21 and Target (just so she knows the fashion she’s forcing you to buy). It’s not easy striving to live like a Gossip Girl on a part-time budget. Always the quipster, she tries to bring a bit of humor to every situation. Though her dry humor can come off a bit snarky at times, it all comes from her love of fashion.
Ensemble Staples: Chandelier earrings, stilettos, cat-eye eyeliner, rose gold watch and lots o’ sequins!
Jacqueline Zenn, Fashion Editor, Columnist (Chicago)
After completing a degree in Political Science from the University of Notre Dame, Jacqueline moved to Chicago, started a fashion blog that led to a content development gig with AOL, and joined the Second City Style team as one of the initial contributing editors. Since then, she has worked at several leading advertising agencies (as copywriter, strategist and digital director) and today she has an independent consulting business working with a range of premium brands. Her distinctive personal style has hardly changed since then – she’s had a love of classic shapes, sculptural lines, sky-high heels and edgy jewelry since high school. Favorite designers include Alexander McQueen, Tom Ford, Vivienne Westwood, Michael Kors and Narciso Rodriguez, but she’ll never turn down a good vintage find and she loves discovering new indie labels.
She aspires to be as glamorously eccentric as Karl Lagerfeld one day.
Heatherbelle Bridgeview, Contributing Writer
Heatherbelle Bridgeview is a fashion snob with a sense of humor. She’s a smartypants who knows her fashion history and isn’t afraid to take out her whip if you’re taking yourself too seriously, or are too lazy to save for the real deal. Meow.