It ain’t New York. Not by a long shot, but Chicago is trying.
It’s only the third year of the city’s quest for fashion acknowledgment, but each year it gets a little better (except for the ‘Chicago’s Red Hot’ show, which should be dropped in our opinion). According to Beth Wilson of WWD, designer
Doo-Ri Chung and Steven Kolb, executive director for the Council of
Fashion Designers of America will be kicking off the event, which runs October 9 to 14.
Thankfully this year, attendees will encounter a more
extensive crop of Chicago-area designers showing spring fashions instead of the confusing mess of consumer fall and spring designs being mixed together. Designer’s work will be featured
in five runway shows held over six days (rather than last year’s
too-long 12-day affair).
In addition, there are industry seminars which have
grown in scope, including one focusing on business growth featuring
Kolb; James Seuss, chief executive officer of Cole Haan, and Andrew
Rosen, president of Theory. Also, Fashion Focus 2007’s October dates
better coincide with the industry calendar. Last year’s late-September
event conflicted with Milan Fashion Week and markets in New York.
our third year, our programming is better," said Melissa Turner, the
city’s director of fashion arts and events. "It’s a significant step
forward from what we’ve been doing the past two years."
us it’s really about demonstrating that we are a national
organization," Kolb said. "There’s great talent in Chicago, and we’re
trying to create a bridge or a catalyst for local designers to go
Kolb and CFDA’s involvement helps to elevate
Chicago’s fashion week and provide credibility to the city’s efforts,
Turner said. "We have four fashion design schools and approximately 250
designers working here in Chicago," said Turner. "People recognize the
significance of the Chicago market."
Fashion Focus 2007 also
includes an increased consumer or retail component, offering an array
of neighborhood shopping tours. Some of the designer runway looks,
meanwhile, will be for sale at Gen Art’s expanded Shop Chicago event,
Second City Style will be covering all of the events, so be sure to check back throughout the week!
For more information visit: Fashion Focus 2007