Designer Charity. Ralph Lauren Kicks Off ‘Fashion Targets Breast Cancer’ with a New Partnership & Limited-Edition Shirt. Second City Style Fashion Blog

Fountain of 30

June 19, 2007 • Fashion

Ralph_laurens_ftbc_shirt

Ralph Lauren’s Fashion Targets Breast Cancer campaign
has joined forces with the Council of Fashion Designers of America/CFDA Foundation Inc.’s and their new
global partnership with Net-a-porter.com.

"In 1994, I
challenged the fashion community to support Fashion Targets Breast
Cancer when it was first getting started," Lauren said in a statement.
"What began as the answer to one woman’s request has become a global
initiative that has raised millions of dollars for breast cancer
charities."

For the global link with Net-a-porter, Lauren has
created a limited edition shirt that will be sold exclusively on the site. It will go on sale at the beginning of September, and
will be the first in a series of exclusive designer pieces to be made
available on the site in the 12 months following the launch. All net
profits from the sale of the items will benefit FTBC.

Read WWD’s "Ralph Lauren Designs T-Shirt For Breast Cancer Initiative."

Source & Photo: WWD

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