Fashion For the Masses. The Jovovich-Hawk Lands on Target. Second City Style Fashion Blog

Fountain of 30

September 4, 2007 • Fashion

Jovovichhawk_2

God I hate her! A gorgeous model, movie star and a designer! Cha-ching! Score. Milla  Jovovich’s line Jovovich-Hawk is Target’s Go International new capsule collection line slated for Spring ’08.

"Our Target line will have all our classic pieces: smock dresses,
tunics, minis, all vintage-inspired, great prints," said Jovovich. "We
took the things that sold the best for us but we’re doing it on a
bigger scale. To be able to do it with a big company that can afford to
do it for a good price so that real girls can afford it. That’s the
reason we were interested." Wait. Didn’t they just do this with Mango? Wasn’t that cheap enough?

She’ll continue to be the face of Mango
and is doing a line of evening gowns and handbags for the Spanish
retailer under her own name this winter. She plans to shoot the TV
commercial for the Target Jovovich-Hawk collection in Los Angeles this
winter and have it shown during the New York Mercedes Benz Fall ’08
Fashion Week in February.

Source: The Envelope

Facebook Comments

One Response to Fashion For the Masses. The Jovovich-Hawk Lands on Target. Second City Style Fashion Blog

  1. momo' says:

    milla you so beautyful…

Leave a Reply