Jewelry/Bling. Bergdorf Luxury: Rarity, Distinction and Quality. Second City Style Fashion Blog

Fountain of 30

September 4, 2007 • Accessories


Ultra-luxe jewelry is big business and Bergdorf Goodman is banking on it, according to WWD. For those of you with caviar tastes and a Bentley budget, the upscale
NYC retailer will unveil a renovated luxury jewelry area in the main floor
of its storied Fifth Avenue flagship today that is filled with jewels
from the finest houses. These baubles are intended to exemplify the
Bergdorf’s mantra: rarity, distinction and quality.

"The jewelry
business has been extremely strong for the past several years," said
Jim Gold, Bergdorf’s president and chief executive officer. "It’s a
natural outcome when you consider the wealth that’s taken place in this
country and around the world. For those of us trading in Manhattan,
we’re not only catering to a domestic clientele, but also the travelers
who come from Russia, China and the Middle East. When you have such
favorable times for the wealthy…that bodes well for jewelry."

The 1,150-square-foot luxury jewelry area took
eight weeks to update. Featured brands include; Siegelson (top-notch estate pieces and its own diamond
pieces); Carnet (designed by Hong Kong-based Michelle Ong); de
(famous for  whimsical gemstone-infused baubles); Henry
(known for gold work); Buccellati and Barry Kieselstein-Cord.

Prices for this luxury
jewelry range from $16,000 to $300,000. Bergdorf’s will also source
special pieces from its vendors for clients seeking something
customized, and so prices will likely reach even higher. There will also be a selling space for the really big spenders.

Read the full story here

Source & Photo: WWD

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