IMG Fashion, the producer of Mercedes-Benz Fashion Week, announced
today that it has reached an agreement with the city of New York and
the Parks Department for the twice yearly event of Mercedes-Benz
Fashion Week to remain in Bryant Park through February 2010, according to Fashion Week Daily.
couldn’t be happier," said IMG Fashion SVP Fern Mallis, "the event is
synonymous with Bryant Park and, though the search for a new location
continues with the Mayor’s office and Parks Department, we are happy
that all parties will be able to continue to plan for upcoming events
while new locations are explored by IMG in concert with the City."