Retail Detail. Helmut Lang’s New Address: Melrose. Second City Style Fashion Blog

Fountain of 30

June 19, 2007 • Shopping


A new tenant is expected to arrive on Melrose Avenue later in the summer. Designer brand Helmut Lang will open a boutique adjacent to a new
4,000-square-foot Theory boutique. Both are owned by Helmut Lang’s
parent company, Japan’s Link Theory Holdings Co. Ltd. The store will be
the only freestanding Helmut Lang outlet in the U.S., though rumor has it New York is next.


Helmut Lang Military Jacket $550 at Shopbop

Source: WWD

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